Sell A Stock With Your Head And Your Heart

Published: 16th February 2011
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Buying a stock is an exciting time. Knowing you are putting money into a company that you believe is doing a great thing or that you believe will make a lot of money is the fun part. It's a happy time. Even when the work is hard, buying a stock is rewarding and exciting.

When it comes to selling a stock, it's a different story. Usually there is a little hesitation and a lot of doubt. While buying a stock can also involve hesitation and doubt, the experience has enough exhilaration to keep you feeling upbeat. However, selling a stock is a difficult decision to make and lacks the excitement and exhilaration that can keep you thinking positive. Let's take a look at why selling a stock can be a scary time and why it usually pays to sell anyway.

Weighing the Risks

If you are trying to determine if now is the best time to sell your stock, then you have probably already made up your mind to sell. The difficult part comes when you start to consider if there is more money to be made by holding on to the stock, or you need to consider if you will lose any more money by holding on. These risks need to be weighed and well thought out before you can move forward.


There are basically two decisions you must consider. If the stock is going up and you sell now, will you be alright with your decision no matter which way the stock goes afterward? On the opposite note, if the stock is going down, will you be alright with your decision to cut your losses? Let's dive a little further into each of the scenarios and take a look at why you shouldn't be afraid to sell.

Peaking Highs

When stocks are going up, you are generally excited about the prospect of the income which will result. The difficult part to know is when, exactly, that stock will peak. While many people can predict the general trends of stocks, there is no set method to tell when and how high a stock will peak. It is important to determine all of the outcomes and then pick which one you are not afraid of.

One of the best tricks is that once you sell your stock, don't go check back on it. If you are looking back, that indicates you were not okay with your decision to sell in the first place. Your decision needs to be better thought out. Once you make the decision to sell, you are in essence saying you are through caring about that stock. Looking back on it shows you still care. Make the right decision from the beginning to avoid getting frustrated and angry with yourself later on.


Doubtful Lows

If your stock went back up after you sold, would you be devastated or would you be comfortable with cutting your losses where they stand now? If you decided to keep your stock and it continued to slide, will you be okay with the decision to stay in it and risk losing more money? Both of these positions must be considered in order to come to a comfortable stance on selling your stocks in a declining market.

Weighing your risks and looking at all of the possibilities will help you determine whether to sell a stock or not. However, the best decision ultimately comes down to being comfortable with what happens after you make your decision. Once you entertain the thought of selling a stock, you've already put a lot of thought into the dollars and cents driving the decision. What will make your decision successful is the way you handle the aftermath. Whether you chose to sell your stock or not, getting comfortable with the decision will make all the difference in the world.


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